Musement is an online platform for activities, tours, museums, shows and art events which launched in March 2014 [a service initially focused in Europe and then progressively expanding to the rest of the world. Musement aggregates third-party activities and tickets for users to book online.

Tour suppliers have access to upload and manage various activities through the platform. The company’s offers are available via website, iOS and Android. Once a customer books an activity, he or she receives a digital voucher or e-ticket for the reservation which can be saved on their device or printed.

Musement helps travellers book tickets for museums, attractions and fun activities all over the world and get the best from destinations by providing a great choice of local tours and attractions bookable on multiple devices. More than just “things to do”, our range includes temporary, exclusive, hidden-gem and even free activities. Use our site for planning and our app for on-the-go decisions as you hack the city with hints and tips from local experts.

Refounded in 2013 by Four well-proven entrepreneurs, we have since expanded globally from our Milan HQ to serve over 1000 destinations in 80 countries. We’re backed by several well-known European VC funds, including 360 Capital Partners and P101, and have connected more ticketing platforms for key attractions and hidden gems than anyone else in the travel industry.We take great pride in serving clients from every corner of the world and helping travelers have better holidays! The magic of travel is even better when shared! We’re happy to create tailor-made tours and activities for large groups around the world with an expert, local guide.

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